Ray Tedar

Ray Tedar is a character role-played by Tormy.

Description
Ray Tedar is a blond man who often wears 90s-themed clothing, including a "Vinewood Video Uniform" consisting of a red hat, black shirt, red pants, and black shoes. He speaks in a monotone "valley guy" voice.

Ray abides by the law for the most part, but is not above enabling or profiting from illegal activities. He is desperate for money and usually pushes sub-par products that nobody actually wants.

Ray is the legal owner of Vinewood Video, along with several other outdated nostalgia-based businesses. He is convinced these industries are good investments that are going to "make a comeback" with hipsters. Ray operates these businesses under an umbrella company called "RetroViral".

He often signs his name as [R].

Business Endeavors
Aside from owning and operating the last VHS rental store in existence, Ray has a few "side hustles" to help keep his failing business afloat.

Game Pieces
Vinewood Video previously dabbled in renting out board games, an idea that quickly ended. Customers would return the games with missing pieces, making them unplayable. Now, Ray sells off the spare game items alongside his regular product line. This includes dice, cards, play money, and other game pieces.

Ray released the first "NOU Reverse Card", which was later also coincidentally released by Bogans. So far this has not lead to any acrimony.

Pizzamid Scheme
Ray offers "movie party snacks" at his Vinewood Video booths, including pizza, subs and soda. These items are often sold in bulk, at a reduced price, to customers who then use the food to operate their own food delivery services around Los Santos. Ray usually operates this scheme at a loss, hoping to entice others into becoming repeat customers for a higher price.

Ray has come to see Shrugway as a rival. Months after Ray moved to the city and started business, Shrugway launched with uniforms completely identical to his, and also selling sub sandwiches. Though this is surely coincidental, Ray doesn't see it that way.

VCR Return Policy
In addition to renting VHS tapes, Ray sells broken or barely-working VCRs for a thousand dollars each. He also offers a "90% return policy" for the machines, meaning anyone can return a VCR for a nearly full refund at any time, no questions asked. Ray's hope is that this will create a bond with various criminal elements in the city who want to secretly store their money with a third party. Despite not making much profit on this endeavor, Ray believes it will pay off in favors and/or support in the future.

"No Satire in the City"
Ray's VHS store was originally called "Mockbuster", however, on 1/4/22, Ray was informed by the Mayor's office and a judge that the name "Mockbuster" is "too close to Blockbuster", and that many of his products were "too close to" other products. This included "Maldopoly" being "too close to Monopoly", and "HOL" being "too close to AOL". He was further informed that the city should have no satire at all, which included being screamed at and called a "Karen" for supposedly trying to steal from companies that do not exist in the city.

Despite thinking this to be completely nonsensical and asinine nitpicking, Ray changed the name of his business to Vinewood Video and claimed the physical location of said business in a proposal.

Background
After becoming convinced that VHS was "making a comeback like vinyl", Ray took out several loans and purchased the last Vinewood Video location in existence. Soon after, the store was attacked by a swarm of tapeworms who, as tapeworms do, began eating the tapes. Ray gathered what remained and opened a Dean World booth to seek out a hipster market.

He's also a 90s kid who remembers.